PROFESSIONAL
Executive Producer, Episode Four
Oct 2018-Aug 2020
- CLIENTS - Charles Schwab, Visa, Drift Energy
- Developed a full production process for a new start up agency (hired legal counsel, set up broadcast clearance / trafficking system and image licensing accounts, drafted contracts, etc)
- Oversaw all agency production, including film, experiential, packaging, and social, as well as provided POVs on production approach, timing, and ballparks during creative development
- Operated in a production company capacity on several projects to develop work in-house, playing the role of line producer and post producer (hiring freelance crew and editors and researching niche experts to collaborate on productions), as well as functioning in a business affairs role when necessary
- Developed and pitched original creative ideas during team brainstorms for new client work
- Helped train junior team members on the basics of the agency production process
- Spearheaded external agency promotion by enhancing our web presence (managed full re-design of website and developed content calendars, social media designs, and posting strategies for best audience engagement)
Content Production, Ogilvy
Producer, Ogilvy & Mather - Sept 2015-Sept 2018
Senior Content Manager, Ogilvy Entertainment - Jan 2014-Aug 2015
Content Manager, Ogilvy Entertainment - Feb 2013-Dec 2013
Associate Content Manager, Ogilvy Entertainment - Feb 2012-Jan 2013
Coordinator, Ogilvy Entertainment - Aug 2011-Jan 2012
- CLIENTS - Motorola, Lenovo, Qualcomm, Aetna, Philips, Nationwide, DuPont, Ernst & Young
- Managed production of filmed content for broadcast, social, and in-store films from start to finish, including director search, bidding, casting, shoot supervision, editorial, music and footage licensing
- Created and oversaw detailed schedules and production budgets ranging from $20k-$5MM
- Served as lead client contact for various projects, often playing a joint role of account and production
- Facilitated cross-department partnerships to develop integrated branded content programs, including:
- Collaborating with Oscar-winning director Armando Bo to create a 30 minute psychological thriller for Qualcomm with a behind the scenes film to showcase the tech that drove the storyline
- DuPont’s award-winning branded content television series Horizons. Role involved merging the brand with editorial content and negotiating contracts with syndication partners / international TV networks (five seasons, ranked #2 series on BBC World News, syndicated across 4 regional networks)
- DuPont documentary series Stories of Inclusive Innovation (40 short doc films) acting as agency producer, account lead, and offering creative assistance in story development for various episodes
- a social influencer campaign for Philips / The COPD Foundation, including custom packaging design and fabrication, celebrity film shoots, and PR promotion through celeb talent
AWARDS
CANNES LIONS - PR and Stunt, Bronze (2018)
CANNES LIONS - Entertainment, Bronze Lion (2017)
CLIO AWARD - Mixed Campaign/Television, Bronze (2013)
CANNES LIONS - Branded Content, Finalist (2012)
THE ONE CLUB - Unscripted TV Series, Bronze (2012)
EDUCATION
University of Miami, Coral Gables, FL
BS in Advertising + Graphic Design, Minor in Marketing
GPA: 3.7 / Dean’s List, President’s and Provost’s Honor Roll
EXTRAS / HONORS
PRADUM (Public Relations Advertising UM)
Academic Leadership Award - Alpha Delta Pi
Corcoran - College of Art and Design Digital Art Program
SKILLS
WORK - Photoshop, InDesign, iMovie, Keynote, social media design/management
FUN - disco dancing, roller skating, flower shopping, properly identifying types of pasta